Despite the confirmed and continuing skills shortage specifically for the much sought after business and technology capability talent profile, there continues to be a chronic under enrolment these types of programs.

The war however is on for Business Technology Management (BTM) talent in Canada.

Canadian employers can’t find enough talent with the combined business and technology knowledge as well as functional skills in project management, communications, collaboration and leadership. Some 200,000 are already employed in BTM jobs – twice as many as 10 years ago – and demand continues to grow. Employers will need to fill more than 50,000 BTM-related jobs in the next few years.

At the heart of the skills shortage challenge is a pervasive mismatch between the capabilities that employers require and the skills and experience (or lack thereof) of many job-seekers. A new capability profile has emerged that includes technical skills, soft skills, and context skills (understanding the business needs and processes to which ICT is applied).  Also, graduates of post-secondary programs that do not have a practicum component will face an especially lengthy search for employers. The BTM is assisting schools in addressing these issues through the design of their post-secondary programs and the management of the transition from graduation to employment

Through the BTM, ITAC Talent has developed a two-prong strategy to assist in addressing this issue and turn the tide on the pervasive mismatch between the capability profile sought by employers and the skills and experience profile of graduates and job-seekers.

First, the BTM has been developed by industry and defines outcomes that are aligned with the needs of industry. It produces graduates that not only understand business and technology but can combine these disciplines in the context of business innovation and operations.

Secondly, the BTM is more than academics. The BTM initiative has set a number of responsibilities for employers and educators that made a commitment to work with the program.

These BTM industry-led initiatives produce graduates with relevant, real-life experience and assist in managing the transition from graduation to employment.


BTM programs offered across Canada

BTM programs are currently offered at 19 of post-secondary educational institutions across Canada and are quickly expanding to include poly-techniques and schools of continuing education.


BTM  2.0. – Expanding to meet the demand

Through generous support from Employment and Social Development Canada (ESDC), ITAC Talent has launched a three-year expansion initiative for BTM to greatly increase enrolments and graduates and to help meet industry’s current and anticipated demand for these professionals.

The strategy for expansion includes:

  • Expand the number of BTM programs to over 50 across Canada by 2017
  • Create national brand awareness of BTM and its importance to bridging the skills gap through a broad range of national marketing activities and special events.


The results of program expansion

ITAC Talent’s expansion of BTM to over 50 programs by the end of 2017 will expand benefits for industry and students by:

  • Increasing enrolments through broader educational pathways for students at colleges, polytechnics, graduate schools and through continuing education programs for existing professionals seeking advancement or skills upgrading
  • Identifying evolving roles, new hybrid careers and niche specialties within the talent market and incorporating them into BTM programs to better address growth areas such as digital media, cyber security, project management and entrepreneurship.

ITAC Talent’s BTM expansion will lead to broader recognition of the BTM and position the program as a distinctive and attractive education opportunity for Canadian students, career changers, educators and employers.

The expansion will result in better availability of high leverage skill sets to employers and the Canadian economy.


Interested in offering a BTM program?

  1. Review the BTM learning outcomes and competency standards applicable to the program you are planning
  2. Assess if your proposed offering matches the BTM learning outcomes and other requirements, determine the alignment between the proposed program and the BTM outcomes, and identify any material gaps and how these gaps may be filled. The educational institution grants the academic credential, not ITAC Talent. To proceed with, and grant, the core BTM academic credentials, the educational institution is free to proceed at any time. The educational institution needs to conduct a self-assessment against the outcomes and determine the relative fit. If you feel comfortable with it, having reviewed our learning outcomes, then that is what counts.
  3. Contact ITAC Talent when you are planning your program. ITAC Talent staff can assist with any specific questions you have related to the learning outcomes and competency standards.
  4. Promote your program via ITAC Talent and CareerMash websites
  5. Participate in ITAC Talent’s BTM related events


Click Here for the BTM Kit for Educators

Do you have questions or need assistance? Please contact us.